Brand participation platform

Turn audiences into creators through branded video competitions.

ClipKing helps brands launch short-form video competitions that turn everyday audiences into active creators. Participants create, compete, and engage through community ratings, while brands gain authentic UGC, measurable participation, and stronger audience relationships.

How brands activate audiences

A campaign format with creator participation built in.

ClipKing transforms a brand brief into a structured, time-bound competition that gives audiences a reason to participate.

1

Launch a branded challenge

Brands set a creative prompt, campaign period, participation rules, and reward.

2

Turn audiences into creators

Everyday people submit short-form videos and take part through community ratings.

3

Build visible momentum

Ratings and leaderboards make participation visible, surface standout creators, and keep the campaign moving.

Why brands need participation

Marketing becomes participatory, not passive.

Traditional campaigns ask audiences to watch. ClipKing gives them a role. Brands create a clear challenge, audiences respond with original videos, and communities help recognise the strongest entries.

01 Authentic UGC generation
02 Measurable community participation
03 Creator and talent discovery

How ClipKing works with brands

  • Sponsored competitions designed around campaign objectives.
  • Brand-funded rewards and time-bound creator activations.
  • Partnership opportunities across sport, entertainment, lifestyle, products, and culture.

Brand pilot stage

ClipKing is preparing for launch and inviting selected brands, agencies, rights holders, clubs, and event partners to explore pilot competitions. We are also seeking investment to support launch execution, platform growth, and sponsored event development.

Brand-safe participation

Verification, age-aware consent, reporting, moderation, fair-play rules, and clear prize conditions are built into ClipKing's approach to responsible participation.